Struct google_api_proto::google::ads::googleads::v15::common::UserAttribute

pub struct UserAttribute {
    pub lifetime_value_micros: Option<i64>,
    pub lifetime_value_bucket: Option<i32>,
    pub last_purchase_date_time: String,
    pub average_purchase_count: i32,
    pub average_purchase_value_micros: i64,
    pub acquisition_date_time: String,
    pub shopping_loyalty: Option<ShoppingLoyalty>,
    pub lifecycle_stage: String,
    pub first_purchase_date_time: String,
    pub event_attribute: Vec<EventAttribute>,
}

User attribute, can only be used with CUSTOMER_MATCH_WITH_ATTRIBUTES job type.

Fields

lifetime_value_micros: Option<i64>

Advertiser defined lifetime value for the user.

lifetime_value_bucket: Option<i32>

Advertiser defined lifetime value bucket for the user. The valid range for a lifetime value bucket is from 1 (low) to 10 (high), except for remove operation where 0 will also be accepted.

last_purchase_date_time: String

Timestamp of the last purchase made by the user. The format is YYYY-MM-DD HH:MM:SS[+/-HH:MM], where [+/-HH:MM] is an optional timezone offset from UTC. If the offset is absent, the API will use the account’s timezone as default.

average_purchase_count: i32

Advertiser defined average number of purchases that are made by the user in a 30 day period.

average_purchase_value_micros: i64

Advertiser defined average purchase value in micros for the user.

acquisition_date_time: String

Timestamp when the user was acquired. The format is YYYY-MM-DD HH:MM:SS[+/-HH:MM], where [+/-HH:MM] is an optional timezone offset from UTC. If the offset is absent, the API will use the account’s timezone as default.

shopping_loyalty: Option<ShoppingLoyalty>

The shopping loyalty related data. Shopping utilizes this data to provide users with a better experience. Accessible only to merchants on the allow-list with the user’s consent.

lifecycle_stage: String

Optional. Advertiser defined lifecycle stage for the user. The accepted values are “Lead”, “Active” and “Churned”.

first_purchase_date_time: String

Optional. Timestamp of the first purchase made by the user. The format is YYYY-MM-DD HH:MM:SS[+/-HH:MM], where [+/-HH:MM] is an optional timezone offset from UTC. If the offset is absent, the API will use the account’s timezone as default.

event_attribute: Vec<EventAttribute>

Optional. Advertiser defined events and their attributes. All the values in the nested fields are required. Currently this field is in beta.

Implementations

impl UserAttribute

pub fn lifetime_value_micros(&self) -> i64

Returns the value of lifetime_value_micros, or the default value if lifetime_value_micros is unset.

pub fn lifetime_value_bucket(&self) -> i32

Returns the value of lifetime_value_bucket, or the default value if lifetime_value_bucket is unset.

Trait Implementations

impl Clone for UserAttribute

fn clone(&self) -> UserAttribute

Returns a copy of the value.

fn clone_from(&mut self, source: &Self)

Performs copy-assignment from source.

impl Debug for UserAttribute

fn fmt(&self, f: &mut Formatter<'_>) -> Result

Formats the value using the given formatter.

impl Default for UserAttribute

fn default() -> Self

Returns the “default value” for a type.

impl Message for UserAttribute

fn encoded_len(&self) -> usize

Returns the encoded length of the message without a length delimiter.

fn clear(&mut self)

Clears the message, resetting all fields to their default.

fn encode(&self, buf: &mut impl BufMut) -> Result<(), EncodeError>

where Self: Sized,

Encodes the message to a buffer.

fn encode_to_vec(&self) -> Vec<u8>

where Self: Sized,

Encodes the message to a newly allocated buffer.

fn encode_length_delimited( &self, buf: &mut impl BufMut, ) -> Result<(), EncodeError>

where Self: Sized,

Encodes the message with a length-delimiter to a buffer.

fn encode_length_delimited_to_vec(&self) -> Vec<u8>

where Self: Sized,

Encodes the message with a length-delimiter to a newly allocated buffer.

fn decode(buf: impl Buf) -> Result<Self, DecodeError>

where Self: Default,

Decodes an instance of the message from a buffer.

fn decode_length_delimited(buf: impl Buf) -> Result<Self, DecodeError>

where Self: Default,

Decodes a length-delimited instance of the message from the buffer.

fn merge(&mut self, buf: impl Buf) -> Result<(), DecodeError>

where Self: Sized,

Decodes an instance of the message from a buffer, and merges it into self.

fn merge_length_delimited(&mut self, buf: impl Buf) -> Result<(), DecodeError>

where Self: Sized,

Decodes a length-delimited instance of the message from buffer, and merges it into self.

impl PartialEq for UserAttribute

fn eq(&self, other: &UserAttribute) -> bool

This method tests for self and other values to be equal, and is used by ==.

fn ne(&self, other: &Rhs) -> bool

This method tests for !=. The default implementation is almost always sufficient, and should not be overridden without very good reason.

impl StructuralPartialEq for UserAttribute