Enum googapis::google::ads::googleads::v9::resources::bidding_strategy::Scheme

pub enum Scheme {
    EnhancedCpc(EnhancedCpc),
    MaximizeConversionValue(MaximizeConversionValue),
    MaximizeConversions(MaximizeConversions),
    TargetCpa(TargetCpa),
    TargetImpressionShare(TargetImpressionShare),
    TargetRoas(TargetRoas),
    TargetSpend(TargetSpend),
}

The bidding scheme.

Only one can be set.

Variants

EnhancedCpc(EnhancedCpc)

A bidding strategy that raises bids for clicks that seem more likely to lead to a conversion and lowers them for clicks where they seem less likely.

Tuple Fields of EnhancedCpc

0: EnhancedCpc

MaximizeConversionValue(MaximizeConversionValue)

An automated bidding strategy to help get the most conversion value for your campaigns while spending your budget.

Tuple Fields of MaximizeConversionValue

0: MaximizeConversionValue

MaximizeConversions(MaximizeConversions)

An automated bidding strategy to help get the most conversions for your campaigns while spending your budget.

Tuple Fields of MaximizeConversions

0: MaximizeConversions

TargetCpa(TargetCpa)

A bidding strategy that sets bids to help get as many conversions as possible at the target cost-per-acquisition (CPA) you set.

Tuple Fields of TargetCpa

0: TargetCpa

TargetImpressionShare(TargetImpressionShare)

A bidding strategy that automatically optimizes towards a desired percentage of impressions.

Tuple Fields of TargetImpressionShare

0: TargetImpressionShare

TargetRoas(TargetRoas)

A bidding strategy that helps you maximize revenue while averaging a specific target Return On Ad Spend (ROAS).

Tuple Fields of TargetRoas

0: TargetRoas

TargetSpend(TargetSpend)

A bid strategy that sets your bids to help get as many clicks as possible within your budget.

Tuple Fields of TargetSpend

0: TargetSpend

Implementations

impl Scheme

pub fn encode<B>(&self, buf: &mut B) where
    B: BufMut, 

pub fn merge<B>(
    field: &mut Option<Scheme>,
    tag: u32,
    wire_type: WireType,
    buf: &mut B,
    ctx: DecodeContext
) -> Result<(), DecodeError> where
    B: Buf, 

pub fn encoded_len(&self) -> usize

Trait Implementations

impl Clone for Scheme

fn clone(&self) -> Scheme

Returns a copy of the value.

fn clone_from(&mut self, source: &Self)

Performs copy-assignment from source.

impl Debug for Scheme

fn fmt(&self, f: &mut Formatter<'_>) -> Result

Formats the value using the given formatter.

impl PartialEq<Scheme> for Scheme

fn eq(&self, other: &Scheme) -> bool

This method tests for self and other values to be equal, and is used by ==.

fn ne(&self, other: &Scheme) -> bool

This method tests for !=.

impl StructuralPartialEq for Scheme