Struct googapis::google::ads::googleads::v8::resources::AdGroup[][src]

pub struct AdGroup {
Show 27 fields pub resource_name: String, pub id: Option<i64>, pub name: Option<String>, pub status: i32, pub type: i32, pub ad_rotation_mode: i32, pub base_ad_group: Option<String>, pub tracking_url_template: Option<String>, pub url_custom_parameters: Vec<CustomParameter>, pub campaign: Option<String>, pub cpc_bid_micros: Option<i64>, pub cpm_bid_micros: Option<i64>, pub target_cpa_micros: Option<i64>, pub cpv_bid_micros: Option<i64>, pub target_cpm_micros: Option<i64>, pub target_roas: Option<f64>, pub percent_cpc_bid_micros: Option<i64>, pub explorer_auto_optimizer_setting: Option<ExplorerAutoOptimizerSetting>, pub display_custom_bid_dimension: i32, pub final_url_suffix: Option<String>, pub targeting_setting: Option<TargetingSetting>, pub effective_target_cpa_micros: Option<i64>, pub effective_target_cpa_source: i32, pub effective_target_roas: Option<f64>, pub effective_target_roas_source: i32, pub labels: Vec<String>, pub excluded_parent_asset_field_types: Vec<i32>,
}
Expand description

An ad group.

Fields

resource_name: String

Immutable. The resource name of the ad group. Ad group resource names have the form:

customers/{customer_id}/adGroups/{ad_group_id}

id: Option<i64>

Output only. The ID of the ad group.

name: Option<String>

The name of the ad group.

This field is required and should not be empty when creating new ad groups.

It must contain fewer than 255 UTF-8 full-width characters.

It must not contain any null (code point 0x0), NL line feed (code point 0xA) or carriage return (code point 0xD) characters.

status: i32

The status of the ad group.

type: i32

Immutable. The type of the ad group.

ad_rotation_mode: i32

The ad rotation mode of the ad group.

base_ad_group: Option<String>

Output only. For draft or experiment ad groups, this field is the resource name of the base ad group from which this ad group was created. If a draft or experiment ad group does not have a base ad group, then this field is null.

For base ad groups, this field equals the ad group resource name.

This field is read-only.

tracking_url_template: Option<String>

The URL template for constructing a tracking URL.

url_custom_parameters: Vec<CustomParameter>

The list of mappings used to substitute custom parameter tags in a tracking_url_template, final_urls, or mobile_final_urls.

campaign: Option<String>

Immutable. The campaign to which the ad group belongs.

cpc_bid_micros: Option<i64>

The maximum CPC (cost-per-click) bid.

cpm_bid_micros: Option<i64>

The maximum CPM (cost-per-thousand viewable impressions) bid.

target_cpa_micros: Option<i64>

The target CPA (cost-per-acquisition). If the ad group’s campaign bidding strategy is TargetCpa or MaximizeConversions (with its target_cpa field set), then this field overrides the target CPA specified in the campaign’s bidding strategy. Otherwise, this value is ignored.

cpv_bid_micros: Option<i64>

Output only. The CPV (cost-per-view) bid.

target_cpm_micros: Option<i64>

Average amount in micros that the advertiser is willing to pay for every thousand times the ad is shown.

target_roas: Option<f64>

The target ROAS (return-on-ad-spend) override. If the ad group’s campaign bidding strategy is TargetRoas or MaximizeConversionValue (with its target_roas field set), then this field overrides the target ROAS specified in the campaign’s bidding strategy. Otherwise, this value is ignored.

percent_cpc_bid_micros: Option<i64>

The percent cpc bid amount, expressed as a fraction of the advertised price for some good or service. The valid range for the fraction is [0,1) and the value stored here is 1,000,000 * [fraction].

explorer_auto_optimizer_setting: Option<ExplorerAutoOptimizerSetting>

Settings for the Display Campaign Optimizer, initially termed “Explorer”.

display_custom_bid_dimension: i32

Allows advertisers to specify a targeting dimension on which to place absolute bids. This is only applicable for campaigns that target only the display network and not search.

final_url_suffix: Option<String>

URL template for appending params to Final URL.

targeting_setting: Option<TargetingSetting>

Setting for targeting related features.

effective_target_cpa_micros: Option<i64>

Output only. The effective target CPA (cost-per-acquisition). This field is read-only.

effective_target_cpa_source: i32

Output only. Source of the effective target CPA. This field is read-only.

effective_target_roas: Option<f64>

Output only. The effective target ROAS (return-on-ad-spend). This field is read-only.

effective_target_roas_source: i32

Output only. Source of the effective target ROAS. This field is read-only.

labels: Vec<String>

Output only. The resource names of labels attached to this ad group.

excluded_parent_asset_field_types: Vec<i32>

The asset field types that should be excluded from this ad group. Asset links with these field types will not be inherited by this ad group from the upper levels.

Implementations

Returns the enum value of status, or the default if the field is set to an invalid enum value.

Sets status to the provided enum value.

Returns the enum value of type, or the default if the field is set to an invalid enum value.

Sets type to the provided enum value.

Returns the enum value of ad_rotation_mode, or the default if the field is set to an invalid enum value.

Sets ad_rotation_mode to the provided enum value.

Returns the enum value of display_custom_bid_dimension, or the default if the field is set to an invalid enum value.

Sets display_custom_bid_dimension to the provided enum value.

Returns the enum value of effective_target_cpa_source, or the default if the field is set to an invalid enum value.

Sets effective_target_cpa_source to the provided enum value.

Returns the enum value of effective_target_roas_source, or the default if the field is set to an invalid enum value.

Sets effective_target_roas_source to the provided enum value.

Returns the value of id, or the default value if id is unset.

Returns the value of name, or the default value if name is unset.

Returns the value of base_ad_group, or the default value if base_ad_group is unset.

Returns the value of tracking_url_template, or the default value if tracking_url_template is unset.

Returns the value of campaign, or the default value if campaign is unset.

Returns the value of cpc_bid_micros, or the default value if cpc_bid_micros is unset.

Returns the value of cpm_bid_micros, or the default value if cpm_bid_micros is unset.

Returns the value of target_cpa_micros, or the default value if target_cpa_micros is unset.

Returns the value of cpv_bid_micros, or the default value if cpv_bid_micros is unset.

Returns the value of target_cpm_micros, or the default value if target_cpm_micros is unset.

Returns the value of target_roas, or the default value if target_roas is unset.

Returns the value of percent_cpc_bid_micros, or the default value if percent_cpc_bid_micros is unset.

Returns the value of final_url_suffix, or the default value if final_url_suffix is unset.

Returns the value of effective_target_cpa_micros, or the default value if effective_target_cpa_micros is unset.

Returns the value of effective_target_roas, or the default value if effective_target_roas is unset.

Returns an iterator which yields the valid enum values contained in excluded_parent_asset_field_types.

Appends the provided enum value to excluded_parent_asset_field_types.

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