Enum googapis::google::ads::googleads::v8::resources::campaign::CampaignBiddingStrategy

pub enum CampaignBiddingStrategy {
    BiddingStrategy(String),
    Commission(Commission),
    ManualCpc(ManualCpc),
    ManualCpm(ManualCpm),
    ManualCpv(ManualCpv),
    MaximizeConversions(MaximizeConversions),
    MaximizeConversionValue(MaximizeConversionValue),
    TargetCpa(TargetCpa),
    TargetImpressionShare(TargetImpressionShare),
    TargetRoas(TargetRoas),
    TargetSpend(TargetSpend),
    PercentCpc(PercentCpc),
    TargetCpm(TargetCpm),
}

The bidding strategy for the campaign.

Must be either portfolio (created via BiddingStrategy service) or standard, that is embedded into the campaign.

Variants

BiddingStrategy(String)

Portfolio bidding strategy used by campaign.

Tuple Fields of BiddingStrategy

0: String

Commission(Commission)

Commission is an automatic bidding strategy in which the advertiser pays a certain portion of the conversion value.

Tuple Fields of Commission

0: Commission

ManualCpc(ManualCpc)

Standard Manual CPC bidding strategy. Manual click-based bidding where user pays per click.

Tuple Fields of ManualCpc

0: ManualCpc

ManualCpm(ManualCpm)

Standard Manual CPM bidding strategy. Manual impression-based bidding where user pays per thousand impressions.

Tuple Fields of ManualCpm

0: ManualCpm

ManualCpv(ManualCpv)

Output only. A bidding strategy that pays a configurable amount per video view.

Tuple Fields of ManualCpv

0: ManualCpv

MaximizeConversions(MaximizeConversions)

Standard Maximize Conversions bidding strategy that automatically maximizes number of conversions while spending your budget.

Tuple Fields of MaximizeConversions

0: MaximizeConversions

MaximizeConversionValue(MaximizeConversionValue)

Standard Maximize Conversion Value bidding strategy that automatically sets bids to maximize revenue while spending your budget.

Tuple Fields of MaximizeConversionValue

0: MaximizeConversionValue

TargetCpa(TargetCpa)

Standard Target CPA bidding strategy that automatically sets bids to help get as many conversions as possible at the target cost-per-acquisition (CPA) you set.

Tuple Fields of TargetCpa

0: TargetCpa

TargetImpressionShare(TargetImpressionShare)

Target Impression Share bidding strategy. An automated bidding strategy that sets bids to achieve a desired percentage of impressions.

Tuple Fields of TargetImpressionShare

0: TargetImpressionShare

TargetRoas(TargetRoas)

Standard Target ROAS bidding strategy that automatically maximizes revenue while averaging a specific target return on ad spend (ROAS).

Tuple Fields of TargetRoas

0: TargetRoas

TargetSpend(TargetSpend)

Standard Target Spend bidding strategy that automatically sets your bids to help get as many clicks as possible within your budget.

Tuple Fields of TargetSpend

0: TargetSpend

PercentCpc(PercentCpc)

Standard Percent Cpc bidding strategy where bids are a fraction of the advertised price for some good or service.

Tuple Fields of PercentCpc

0: PercentCpc

TargetCpm(TargetCpm)

A bidding strategy that automatically optimizes cost per thousand impressions.

Tuple Fields of TargetCpm

0: TargetCpm

Implementations

impl CampaignBiddingStrategy

pub fn encode<B>(&self, buf: &mut B) where
    B: BufMut, 

pub fn merge<B>(
    field: &mut Option<CampaignBiddingStrategy>,
    tag: u32,
    wire_type: WireType,
    buf: &mut B,
    ctx: DecodeContext
) -> Result<(), DecodeError> where
    B: Buf, 

pub fn encoded_len(&self) -> usize

Trait Implementations

impl Clone for CampaignBiddingStrategy

fn clone(&self) -> CampaignBiddingStrategy

Returns a copy of the value.

fn clone_from(&mut self, source: &Self)

Performs copy-assignment from source.

impl Debug for CampaignBiddingStrategy

fn fmt(&self, f: &mut Formatter<'_>) -> Result

Formats the value using the given formatter.

impl PartialEq<CampaignBiddingStrategy> for CampaignBiddingStrategy

fn eq(&self, other: &CampaignBiddingStrategy) -> bool

This method tests for self and other values to be equal, and is used by ==.

fn ne(&self, other: &CampaignBiddingStrategy) -> bool

This method tests for !=.

impl StructuralPartialEq for CampaignBiddingStrategy